In today’s world, suffering from a bad posture is a common occurrence owing to a wide range of factors. This in turn could deduce the confidence in individuals and develop a bad self-image. However, with the rising awareness to maintain a good body posture and growing availability of products in this regards, there is a great scope of growth for the market.
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Data Bridge Market Research analyses that the posture corrector market is expected to undergo a CAGR of 6.00% during the forecast period. This indicates that the market value, which was USD 1,347.50 million in 2021, would rocket up to USD 2,147.71 million by 2029. “Kinesiology Tape” dominates the product type segment of the posture corrector market owing to the fact that it has been observed to increase the blood circulation and reduce the swelling.
From the name itself, it is clear that posture corrector are the medical products that are used to correct the body posture and relive the user of back pain, neck pain and swelling. Posture correctors are available in a wide range of designs and sizes according to the height and weight of an individual.
Growing incidence rate of spinal and back disorders globally is one of the major factors fostering the growth of the market. Kyphosis and hunchback are the common spinal conditions found globally. More than 10 million cases of kyphosis per year are witnessed in India and this condition may prevail for lifetime if not treated properly.
Furthermore, upsurge in the public-private funding for target research activities, rising complaints of regular back pain owning to long working hours in the seating position among the population and rising product innovations and development owing to technological advancements all around the world will extend profitable opportunities for the market players in the forecast period of 2022 to 2029. Additionally, unhealthy lifestyle of individuals, rising internet penetration rate, rising geriatric population base, change in consumer’s preference to natural treatments, product development and commercialization and increasing per capita expenditure on health care will further expand the market’s growth rate in the future.
The major players covered in the Posture Corrector Market report are ViboCare (US), BodyRiteTraining (US), Hexaform (India), Restore Health Solutions (US), UPRIGHT (Israel), BackJoy (US), Marakym (US), eDila (India), FUYERLI (US), Inspirera & Co. AB (Sweden), IntelliSkin (US), Alignmed (US), COMFYMEDOstoplast Wellness Pvt. Ltd. (India), BodyRite (US), Swedish Posture (Sweden), Thermo Fisher Scientific Inc. (US), Novartis AG (Switzerland), Abbott (US), Johnson & Johnson Services, Inc. (US), GlaxoSmithKline plc (UK), Bayer AG (Germany), BD (US) among others.
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